Submission Number: 00049
Received: 4/13/2011 12:53:41 AM
Commenter: Pat Richter
Organization: 29th St. Coalition
Agency: Federal Trade Commission
Initiative: Alcohol Reports: Project No. P114503
Attachments: No Attachments
We see the effects of virtually unregulated alcohol advertising in our 29th St. Coalition area in Tucson Arizona. The youth of our area get alcohol advertising on the internet, on TV, at sporting events, on billboards, etc. As a result, our youth start drinking younger, engage earlier in risky practices such as binge drinking, and are thus at a much greater risk for developing substance abuse problems later in life. It's a conflict of interest for the alcohol industry to effectively regulate their advertising. It's unethical and ineffective. The FTC needs to get involved somehow to regulate all the alcohol advertising. Our citizens need the FTC to get involved.