Comments:

Since messages coming to me via a cell phone (either calls, text or other means) are costing me, I think that they should be handled by an 'opt-in' method instead of the 'opt-out' process. If I think that a text message on a sale while passing a store in the mall is helpful, let me choose to receive it. Don't make me pay for receiving the message and then make me jump through hoops to prevent receiving additional messages. I also think that email messages should be handled in an 'opt-in' manner as well. In addition, just because I purchase something at a company doesn't mean that I want to receive future emails from them. Options for receiving email that are on forms should be clear and should be set so that 'no action' on my part means don't include me on your mailing list. As a private individual who does not have a home business I receive (on average) 800 email messages a day which are unsolicited and of no interest to me. This high amount of 'noise' prevents me from finding messages that I need to see (for example, if a friend changes there email address, they have to call me to tell me the new one so I can set a filter to find their messages--I can't just easily find it in my inbox due to all of the junk, porn and claims for snake oil that will enlarge things I may not have or fix things that aren't broken). I strongly urge you to adopt rules that will make it so I have to actively request communications from any company (and to assure that once I've requested something if I desire to remove myself from their distribution that it can be done at the click of a button).