Comments:

Regarding E2, where I checked No 4, there is no need for an opt out mechanism as the recipient has only to delete the offering if they don't want it, and let their friend know "no thanks" if they forward another unwanted email. If they decide they DO want it, their friend has done them a favour, but they still won't receive emails from the original author unless they respond to the opt in invitation. Concerning E4, since I don't know where to view a copy of the Act, I can't answer specifically, but if the sender is identified by giving their name at the end of the email, as has always been the case in my experience, the email address is inconsequential. Re: CAN-SPAM Act Rulemaking, Project No. R 411008, I would like to say that I concur wholeheartedly with the extensive comments made to you by Paul Meyers in his open letter. Many honest net-businesses would be adversely affected and probably anihilated by such a policy. Many opt-outers would be mortified to think that their opt-out of convenience for their own personal reasons had caused so much trouble, and would, additionally, be personally conternated that publications they had been receiving were now no longer available to them because they had opted out of a publication that had a tenuous relationship. I know I would be upset by this. Advertisements, and even promotions, are just that, and whether or not a reader of an email is interested in them, they are mostly secondary to the reason someone likes a particular publication. Because someone advertises in a publication I don't like, does not for a minute mean I don't want to receive any other publication in which that person or company advertises. Also, I wouldn't be wanting my details, given willingly to a particular publication, to be sent to other publications for ANY reason, just because I had now opted out of that publication. If there are other publications I don't want to receive, I am perfectly capable of opting out of them too. I don't need anyone else making up my mind for me, on some supposition of why I might not want to receive said publication.