| Comment Number: | OL-104006 |
| Received: | 4/16/2004 8:54:49 AM |
| Organization: | MEA Financial Services, Inc. |
| Commenter: | Rene'e Carpenter |
| State: | MI |
| Agency: | Federal Trade Commission |
| Rule: | CAN-SPAM ANPR |
| Docket ID: | [3084-AA96] |
| No Attachments |
Comments:
B. 3. & 4. If the primary purpose of a transactional or relationship message has been determined to be just that...and the commercial message is related somehow to the recipients interest by that relationship then I believe it can be allowed. C.1. Although 30-days may seem excessive, I believe extending this time period is important for some small businesses. D.1. This may not actually apply here, but I have noted this problem. Sites that make it almost impossible to opt out...a convoluted or non-working opt-out system and/or non-working or non-replied to email addresses. E.2. If there is inducement of compensation, then the advertiser should be fully responsible. If there is no compensation or other promise to the forwarder then there should not have to be compliance with the act. The forwarder in this case obviously believes that the information will be of interest to the recipient. F. As much of this will move overseas and much already has it will and has affected the effectiveness of this act. Many countries will follow suit, but rogue countries who dislike or hate the US and/or other countries with CAN-SPAM acts will not care and will somehow make themselves the beneficiary of any monetary gains they can realize by allowing SPAM from their countries. Re: CAN-SPAM Act Rulemaking, Project No. R411008 To the Commissioners, It is greatly appreciated that you are attempting to control and work at eliminating the misuse and unsolicited volumes of email received by individuals and businesses. I do however have some real concerns about requiring merchants to maintain suppression lists. This is a very costly and time consuming problem for small businesses. The cost, implementation issues and real damage done to businesses and consumers is of great concern and although the intention is good this part of the act is not in the best interest of all concerned. Requiring the use of suppression lists will harm businesses who publish legitimate publications and information of value to those persons who can benefit from the information. These are not the people you intend to put out of business but this part of the law may unintentionally do that. Thank you for the opportunity to express my views. Rene'e Carpenter Michigan / USA