ÿþ<!DOCTYPE HTML PUBLIC '-//W3C//DTD HTML 4.0 Transitional//EN'> <html><head><title>539124-00013.htm</title> <meta name='vs_defaultClientScript' content='JavaScript'> <meta http-equiv="Content-Type" content="text/html; charset=utf-8"> <meta name='vs_targetSchema' content='http://schemas.microsoft.com/intellisense/ie3-2nav3-0'> <meta name='Originator' content='CommentWorks'></head><body><Table> <tr><td><b>Comment Number: </b></td><td>539124-00013</td></tr> <tr><td><b>Received: </b></td><td>3/2/2009 4:28:52 PM</td></tr> <tr><td><b>Organization: </b></td><td>AAAA, AAF, CRN, DMA, DSA, ERA, IAB, PMA, and U.S. Chamber of Commerce</td></tr> <tr><td><b>Commenter: </b></td><td>Michael Signorelli</td></tr> <tr><td><b>State: </b></td><td>DC</td></tr> <tr><td><b>Agency: </b></td><td>Federal Trade Commission</td></tr> <tr><td><b>Rule: </b></td><td> Guides Concerning the Use of Endorsements and Testimonials in Advertising </td></tr> <tr><td><b>Attachments:</b></td><td><a href='539124-00013.pdf'>539124-00013.pdf</a>&nbsp<a href='http://www.adobe.com/products/acrobat/readstep2.html' target = _blank >Download Adobe Reader</a><br></td></tr></Table> <hr><P><b>Comments:</b></p>Comments of American Association of Advertising Agencies, American Advertising Federation, Council for Responsible Nutrition, Direct Marketing Association, Direct Selling Association, Electronic Retailing Association, Interactive Advertising Bureau, Promotion Marketing Association, and U.S. Chamber of Commerce </body></html>