Submission Number: 07838
Received: 7/14/2011 2:43:35 PM
Commenter: Cary Frye
Organization: International Dairy Foods Association
State: District of Columbia
Agency: Federal Trade Commission
Initiative: Preliminary Proposed Nutrition Principles to Guide Industry Self-Regulatory Efforts; Project No. P094513
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RE: Interagency Working Group on Food Marketed to Children: General Comments and Proposed Marketing Definitions: FTC Project No. P094513
The International Dairy Foods Association (IDFA) appreciates the opportunity to comment on the proposed guidelines regarding the marketing of foods and beverages to children.
In the attached file we offer detailed comments in regard to the marketing standards recommended in the proposed guidelines, along with additional general comments. Another set of comments regarding the nutrition standards will also be submitted.
Please feel free to contact IDFA if you have any further questions.