<!DOCTYPE HTML PUBLIC '-//W3C//DTD HTML 4.0 Transitional//EN'>

<html><head><title>534660-00025.htm</title>

<meta name='vs_defaultClientScript' content='JavaScript'>

<meta http-equiv="Content-Type" content="text/html; charset=utf-8">

<meta name='vs_targetSchema' content='http://schemas.microsoft.com/intellisense/ie3-2nav3-0'>

<meta name='Originator' content='CommentWorks'></head><body><Table>

<tr><td><b>Comment Number: </b></td><td>534660-00025</td></tr>

<tr><td><b>Received: </b></td><td>8/13/2008 12:21:34 PM</td></tr>

<tr><td><b>Organization: </b></td><td> Hoover's Jewelers </td></tr>

<tr><td><b>Commenter: </b></td><td> Linda Griffiths </td></tr>

<tr><td><b>State: </b></td><td>NE</td></tr>

<tr><td><b>Agency: </b></td><td>Federal Trade Commission</td></tr>

<tr><td><b>Rule: </b></td><td>Guides for the Jewelry, Precious Metals, and Pewter Industries</td></tr>

<tr><td>No Attachments</tr></Table>

<hr><P><b>Comments:</b></p>Platinum mixed with another base metal outside of it's family should not be able to be labeled &quot;Platinum&quot;. Consumer's purchase this metal because of it's valuable properties and if pieces no longer ring true to their Platinum characteristics these consumers will not trust other labels on metals. If a customer buys a &quot;Platinum&quot; ring and they react to the copper base metal, it is no longer true platinum because it is no longer hypoallergenic.  </body></html>