Submission Number: 00060 

Received: 10/26/2011
Commenter: Sam Johnson
Organization: 
State: 
Agency: Federal Trade Commission
Initiative: Proposed Consent Agreement In the Matter of Phusion Projects, LLC; Jaisen Freeman; Christopher Hunter; and Jeffrey Wright; FTC File No. 112 3084
Attachments: No Attachments
Submission Text
I would like that this drink be fully examined for its health and consumption effect before the redistribute of the beverage.
The drink is targeted toward a youthful crowd. I myself am a college youth and have been around the drink, however, never a consumer of the product. The target market of the product is apparent in the distasteful and colorful appearance of the container itself.
The purposed cap on the drink container will NOT discourage full consumption in one sitting and might actually turn the container into a marketing campaign if consumers reuse the bottles for other uses. I encourage reuse and recycling practices but this cap idea is bogus.
I would be weary of this product. Please do research and protect the risk taking youth of the world from making a consumer decision that could result in their last moments.