Announced Actions for September 20, 1996

Consent agreements given final approval: Following a public comment period, the Commission has made final consent agreements with the following entities. The Commission action makes the orders binding on the respondents.

• Jordan, McGrath, Case & Taylor, Inc., of New York City, settling charges in connection with its role in advertising for Doan’s pills that represented Doan’s are better than competing over-the-counter analgesics in relieving back pain. The consent order requires Jordan, McGrath to have competent and reliable scientific evidence, consisting of at least two clinical studies, to support any claim that any over-the-counter analgesic is more effective than any other such drug in relieving any particular kind of pain. The consent order also requires the advertising agency to have scientific evidence to support claims regarding the efficacy, safety, benefits or performance of any over-the-counter internal analgesic. The FTC’s related charges against the maker of Doan’s pills, Ciba- Geigy Corporation and CIBA Self-Medication, Inc., are pending. (See June 26, 1996 news release for more details regarding the consent agreement; Docket No. C-3684; Commission vote on Sept. 18 to issue the order as final was 5-0.) Staff contact: Joel Winston, 202-326-3153.

• Lockheed Martin Corporation, of Bethesda, Maryland, settling charges that its $9.1 billion acquisition of Loral Corporation would violate antitrust laws by reducing competition in the markets for air traffic control systems, commercial low earth orbit satellites, commercial geosynchronous earth orbit satellites, military tactical fighter aircraft, and unmanned aerial vehicles. The order requires Lockheed Martin to divest an air traffic control system-related contract; limits Lockheed Martin’s ownership of Loral Space (a newly-created company consisting of Loral’s space and telecommunications businesses); prohibits Lockheed Martin from providing certain technical services or information regarding satellites to Loral Space; restricts participation and compensation of persons who serve as directors or officers of both Lockheed Martin and Loral Space; and requires firewalls to limit information flows about competitors’ tactical fighter aircraft and unmanned aerial vehicles. (See April 18, 1996 news release for more details regarding the consent agreement; Docket No. C-3685; Commission vote on Sept. 19 to issue the order as final was 5-0.) Staff contact: Steven K. Bernstein, 202-326-2682.

Copies of these documents are available from the FTC’s Public Reference Branch, Room 130, 6th Street and Pennsylvania Avenue, N.W., Washington, D.C. 20580; 202-326- 2222; TTY for the hearing impaired 1-866-653-4261. To find out the latest news as it is announced, call the FTC NewsPhone recording at 202-326-2710. FTC news releases, related documents and other materials also are available on the Internet at the FTC’s World Wide Web site at: http://www.ftc.gov.