Truth in app-vertising
Here’s how AcneApp and Acne Pwner were supposed to work. Buyers downloaded the apps from their favorite app store. After selecting a light — blue to fight bacteria or red to heal, some ads said — they rested their smartphone against their skin. “Kill ACNE with this simple, yet powerful tool,” promised the marketer of Acne Pwner. (No, that’s not a typo. For readers old enough to remember when phones had curly cords, gamers use “pwn” to mean to...