Take It Down Act enforcement starts now: What to know about the FTC and TIDA
On May 19, 2025, President Donald J. Trump signed the TAKE IT DOWN Act (“Act”) into law. Championed by First Lady Melania Trump, the Act represents a significant step in combating harmful digital exploitation, including the nonconsensual distribution of intimate images and the growing threat of deepfake abuse. Today, the Federal Trade Commission begins enforcing Section 3 of the Act against platforms that fail to comply with the law’s notice and removal requirements, which ensure that people can quickly and easily get these images—real or fake—taken down.