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As companies depend on accumulating more consumer data to develop products such as artificial intelligence, targeted advertising, or surveillance pricing tools, they may create valuable pools of information that bad actors can target for illicit gain. While the use of consumer data grows, data breaches and digital threats persist as significant problems – but this does not need to be the status quo. Addressing underlying risks that lead to these...

A job you truly enjoy is a good thing, but if the work feels more like an online game than an actual job, you can bet it’s a scam. Reported losses to job scams increased more than threefold from 2020 to 2023 and, in just the first half of 2024, topped $220 million. [1] Driving this trend are skyrocketing reports about gamified job scams, often called task scams. About 20,000 people reported these scams in the first half of the year, compared to...

‘Tis the season for healthcare-related marketing and advertising. That’s right; it’s open enrollment time for the Health Insurance Marketplace, and it’s also almost the end of the plan year for Flexible Spending Accounts and Health Savings Accounts. If your business offers a health insurance plan or healthcare-related products, or creates ads for these products, you’re probably working overtime. Don’t take shortcuts or lose sight of marketing and...

In the Bureau of Economics, we value an open exchange of ideas between our staff and experts outside the agency. Such an exchange enables us to learn new ideas and perspectives, hone our professional skills, and receive feedback on our work. When we engage in such dialogue, transparency about actual, potential, or perceived conflicts is important. This is especially important given our role at the FTC in providing expert economic advice on policy...

The turkey is gone, and the relatives have departed. We’ve now officially entered holiday shopping season, also known as make-or-break busy season for small business owners relying on Q4 profits to carry them through the year. If you’re in that category, remember it’s not just busy season for your business; it’s also busy season for scammers who know that when you’re pulling long hours and rushing to fulfill orders, it’s the perfect time to try...

Earlier this year, the Office of Technology (OT) published a list of research questions and made reference to the long history in mathematics of doling out questions that, as mathematician Paul Erdős put it, “can isolate an essential difficulty in a particular area, serving as a benchmark against which progress ... can be measured.” [1] In the spirit of posing complex questions, the Traveling Salesman Problem is a classic problem in the theory of...

The FTC recently announced a new enforcement action in which it alleged that the data broker Mobilewalla collected and retained sensitive location information from consumers—often without their consent—and shared those details with third parties to target advertisements. This data can reveal visits to healthcare facilities, churches, labor unions, military installations, and other sensitive locations. While it is hardly the first time the FTC has...

Don’t judge a book by its cover – how a technology is named doesn’t tell you how it is used. This is the case with Data Clean Rooms (“DCRs”), which are not rooms, do not clean data, and have complicated implications for user privacy, despite their squeaky-clean name. Data Clean Rooms are cloud data processing services that let companies exchange and analyze data, restrained by rules that limit data use. They are typically used when two companies...

As antitrust practitioners know, parties to certain mergers and acquisitions are required to submit premerger notification forms that disclose information about their proposed deal and business operations to the FTC and DOJ’s Antitrust Division. By now, everyone has heard the news that the Commission voted unanimously to issue rules that update the information parties must provide to the agencies on their HSR Forms. That rulemaking was published...

Professionals in the pest control and HVAC fields show up to your home when you need them most. Unexpected repairs can be a pain for consumers and their budget, but millions of Americans depend upon short notice visits by an exterminator or HVAC technician to nip the issue in the bud or to keep unsightly bugs out of sight. These workers’ talents are always in demand. A free, fair, and competitive economy would permit these types of workers to...