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Deceptive pain claims remain a bane

Lesley Fair
For decades the FTC has been warning people about online ports, portals, and pop-ups that can be conduits for questionable claims. But companies shouldn’t think we’ve taken our eye off another potential doorway for deception: direct mail. According to an FTC lawsuit, a group of seven U.S. and Canadian defendants used glossy magazine-style mailers to advertise that Neurocet, Regenify, and Resetigen-D could treat a list of diseases, maladies, and...

When the price is wrong: $175 million FTC settlement with Progressive Leasing shows why cost clarity is key

Lesley Fair
Some things have changed in the rent-to-own business, but a $175 million proposed settlement with Progressive Leasing reminds companies that bedrock consumer protection principles apply, especially the fundamental proposition that deceiving people about cost strikes at the heart of the FTC Act. Not in the rent-to-own industry? Not so fast. The case offers compliance pointers for your company, too. Progressive Leasing is a major player in the rent...

First FTC coronavirus lawsuit alleges company lured consumers with false SBA connection

Lesley Fair
The COVID-19 crisis has many small businesses on the ropes, so it’s unfortunate we have to warn them about another threat. According to a lawsuit just filed by the FTC, a Rhode Island company that goes by the name “SBA Loan Program” has been soliciting applications from small businesses, but has no affiliation with the U.S. Small Business Administration and the loan programs that agency is currently running. Under the CARES Act, eligible small...

No pain (relief), no gain? FTC challenges claims aimed at older consumers

Lesley Fair
“Oh, my achin’ . . . .” It’s a common refrain for many older Americans and others who experience chronic pain. Some businesses respond with ads heavy on puffed-up promises, but light on the scientific evidence necessary to support serious health claims. That’s the FTC’s allegation against a company that sold a pill called Isoprex. The complaint also challenges the undisclosed use of compensated friends and family as purported consumer endorsers....

Video conferencing: 10 privacy tips for your business

Jonah Fabricant
Between social distancing and COVID-19 stay-at-home orders, companies are turning to video conferencing services to get down to business. While these services help you connect, they also pose new privacy and data security risks. Here are some tips to keep in mind before hosting or joining a video conference online: Take steps to ensure only invited participants are able to join your meeting. People may call it “zoombombing,” but it’s a...

Small business financing: Considerations for borrowers and lenders during the coronavirus crisis

Lesley Fair
For small businesses, there’s never been a time when “business as usual” has been so unusual. With many companies facing coronavirus-related challenges, the FTC has tips for business owners – and for those offering small business financing – about navigating today’s uncharted financial waters. For small business owners Keep your lender in the loop. If you have existing financing and are struggling to make payments, maintain open lines of...

Thinking about making Coronavirus claims? Read the latest FTC warning letters first.

Lesley Fair
It’s FTC Advertising 101: Don’t make claims about serious medical conditions unless you have solid proof in hand to substantiate what you say. It’s been the law for decades and now more than ever, it’s essential for advertisers to honor that fundamental principle. And yet companies continue to market everything from facial brushes to IV drips with promises to prevent, treat, or cure Coronavirus – claims the FTC calls into question in a new round...

Public comment periods for Funeral Rule and Endorsement Guides extended

Namukolo Kasumpa
The FTC has extended the public comment periods as part of the regulatory review of the Funeral Rule and Endorsements Guides. Because the Coronavirus crisis may affect commenters’ ability to file by the original date, we want to make sure you have enough time to share your feedback. The date for comments of the Funeral Rule, which is designed to enhance consumer protection by requiring that consumers receive certain information concerning goods...

COPPA Guidance for Ed Tech Companies and Schools during the Coronavirus

Lisa Weintraub Schifferle
“Social distancing,” “shelter-in-place,” “virtual happy hour”— these are some of the new expressions on everyone’s lips the past few weeks. For many, add “remote learning” to the list. Because of school closures, millions of students are now using online, education technology (or “ed tech”) services to engage in remote learning from home. And while this fills a vital need, it’s important to keep in mind that many of these ed tech services collect...

Yes, we’re hiring another AD!

Ian Conner, Bureau of Competition
I want to thank Mike Moiseyev for his dedication and commitment to the Bureau of Competition. Mike has led the Mergers I Division for the past 16-and-a-half years, becoming Assistant Director in 2003. Mike joined the Bureau of Competition in 1989, following law school. He has managed some of the most significant cases in the Bureau during his career. Among the most recent of these are the Bureau’s challenge to the consummated merger of Otto Bock...