Blog Posts Tagged with Advertising and Marketing Basics

So, you’ve developed a technology-driven delivery platform connecting businesses to customers, powered by gig workers doing the driving. Now you need to convince businesses to offer products on your...

We’ve heard it loud and clear from tens of thousands of people: hidden and misleading fees, also known as junk fees, hurt consumers and businesses. Today the FTC announced it is sending to the Federal...

The FTC has long regulated negative options through the Negative Option Rule and strategic enforcement actions. Today, the FTC builds on that work by announcing a set of common-sense revisions to the...

Maybe you grew up daydreaming about artificial intelligence, or AI. You imagined its potential to change the future, possibly with an army of helpful robots to take on your least favorite human tasks...

Ahoy there, restaurant owners and other friends! Gather around to hear about the restaurant that tricked people into thinking its shrimp and fish were wild caught right nearby, when, actually, they...

To safeguard the widgets in the warehouse, companies secure their facilities and put inventory controls in place. To protect assets that may be even more valuable – intellectual property like patents...

Today the stork dropped off a special surprise for 31 adoption intermediaries: letters from FTC staff warning them to play by the rules. These letters note that adoption intermediaries, or businesses...

Think your MLM income disclosure statement is a model of clarity? Think again. Think your disclosure supports claims that participants can earn lots of extra money if they join? Think again (again)...

It’s a question some business executives ask themselves or their attorneys when considering whether to cross the line into illegal conduct: What are the ramifications of violating consumer protection...

Recent law enforcement and regulatory developments demonstrate the FTC’s efforts to put the brakes on deceptive add-ons in the car buying process. How pervasive has the problem been at three Texas...

If you haven’t caught CarShield’s pervasive ad campaign for vehicle service contracts, you may be one of the few people who should spend more time watching TV. Ubiquity aside, what you really need to...

July is designated as Military Consumer Month, but a $43.5 million proposed FTC settlement with a company called Career Step serves as a reminder that when it comes to protecting servicemembers and...

Meet smiling social worker Ana Rojas. According to social media posts by USA Student Debt Relief, the company was able to reduce payments on her $200,000 student loans from $1300 a month for 28 years...

Consumer protection enforcers have challenged bait-and-switch tactics for years. But a complaint filed by the FTC and the Arizona Attorney General against Tempe-based Coulter Motor Company and former...

The packages look like candy and snacks that kids like – for example, Double Stuf Oreos, Jolly Ranchers, and Chips Ahoy! cookies. But what’s inside are cannabis edibles containing Delta-8...

An anonymous messaging app marketed to kids and teens: What could possibly go wrong? A lot, allege the FTC and the Los Angeles District Attorney’s Office. A complaint against NGL Labs and founders Raj...

“I was online shopping, but you let me down. I was looking for the nicest set of wheels around. You promised to deliver, but it showed up late. And the car that you sold me – well, it’s not so great...

The Nixing the Fix Report to Congress, the Commission Policy Statement on Repair Restrictions Imposed by Manufacturers and Sellers, and law enforcement actions against companies charged with illegally...

Many people appreciate the flexibility of gig work. But if your company offers gig work opportunities, there’s one thing that isn’t flexible: your obligation to comply with established consumer...

In finalizing the Trade Regulation Rule on Impersonation of Government and Businesses earlier this year, the FTC said, “This rule banning government and business impersonation will allow us to more...